Preston business scoops coveted award

Staff at a Preston business are celebrating after receiving national recognition for their hard work and customer service.

Volkswagen Van Centre Lancashire, which is part of the Swansway group, was awarded the title of Volkswagen Commercial Vehicles Most Valued Van Centre Group 2013, at a recent gala event, hosted by the brand.

Located on Millennium City Retail Park, the van centre is an integral part of the group’s commercial vehicle division, which operates sites in Liverpool, Wrexham and Birmingham.

The award measures customer satisfaction and business performance from each of the centres which accumulated in Swansway receiving the national accolade.

Paul Hoinville, head of business at Volkswagen Van Centre Lancashire, said: “This award recognises the very best in the Volkswagen Van Centre network so naturally we are  delighted to be part of such a winning group.”

Swansway is a family owned and run business which has traded for more than 45 years. It presently operates 17 approved franchises across the North West and West Midlands. It acquired its first Volkswagen Commercial Vehicles site in 2005.

Swansway director, Peter Smyth said of the award: “Our commercial vehicles empire began in Preston when we purchased our Lancashire franchise back in 2005, two years later came Wrexham and another two years on Birmingham. More recently, in 2011, we launched our largest van centre in Liverpool.

“We are absolutely thrilled to have received this award. It is testament to the van centres hard work as they continually strive to deliver the best service. It makes me very proud to have such a dedicated team.”

Volkswagen Commercial Vehicles closely monitors all aspects of its van centres, from customer satisfaction and aftersales through to sales and key business performance. Scores are collated throughout the year, accumulating in the annual result.