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At 8848 we love nothing more than creating conversation, sharing opinions and showcasing our clients and business development. So here’s the latest news, views and things to amuse.
The Evolution of UK Christmas Advertising
The evolution of UK Christmas advertising has taken us from a cosy family sharing gravy to a mega-millions industry. Charlotte ...
Are Companies Failing at Customer Experience?
In her latest blog, 8848 director Charlotte Bennett asks are companies failing at customer experience? In an era where customer ...
8848 and Metelec at UK Metals Expo
UK Metals Expo starts today and 8848 will be supporting Metelec once again at the show. Trade shows offer a ...
Power of Short-Form Video
Marketers will know that 2024 is all about the power of short-form video. In today's fast-paced digital landscape, marketers are ...
Meta’s Fastest-Growing Content Type
As Meta's fastest-growing content type, Reels now drive over 200 billion views daily across the two platforms. The Rise of Short-Form ...
Don’t look back in anger at some of these marketing classics
Charlotte Bennett, 8848's client services director, says don’t look back in anger at some of these marketing classics. The Oasis ...
The Art of Not Getting Bleeped
On the back of the ASA’s recent article on swearing, James Garrison, 8848’s managing director, looks at the art of ...
The Key To A Successful Trade Show
The key to a successful show extends beyond the physical presence on the trade show floor. Strategic marketing plays a ...
Instagram’s Square Format Under Fire
Instagram's iconic square format is under fire as the platform experiments with a new vertical cropping feature. While this change ...
OpenAI and Condé Nast Partnership
A new partnership between OpenAI and Condé Nast is set to supercharge AI-powered search. OpenAI, the company behind ChatGPT, has ...
Brat summer is over, it’s time to be very demure, very mindful
It's official - brat summer is over and it's time to be very demure, very mindful. Our MD, James Garrison, ...
LinkedIn – Where Reality Goes to Die?
James Garrison, MD at 8848 Agency, looks at the changing face of LinkedIn and ponders whether it's where reality goes ...
