Motor dealership shows support for the Tangerines - 8848

Motor dealership shows support for the Tangerines

Blackpool Football Club has welcomed a leading regional motor dealer as a new sponsor for the 2014-15 season.

Lookers Volkswagen, which has a state-of-the-art showroom at Ashworth Road in Blackpool, has pledged to support the Tangerines with perimeter advertising and will also display some of its premier new car models at Bloomfield Road.

David Bailiss, brand manager at Lookers Blackpool, said: “As a company we are very proud to play our part in the local business community and we look forward to our year with Blackpool Football Club. We hope to support the club’s success both on and off the pitch.

“This deal is a great opportunity for us to promote our name to the thousands of fans who attend home games and give them a closer look at our own ‘key signings’ – our fabulous Volkswagen range.”

John Woodman, business development manager at Blackpool FC, added: “We are delighted to welcome Lookers Volkswagen as one of our new sponsors for the 2014-15 season. Support from the local business community is vital to the football club, not just on the pitch but off it as well.

“With more than 10,000 season ticket holders, local businesses have a ready-made audience to market to and, as our supporters are some of the most loyal, they will buy from companies that support us.

“As part of the deal Lookers will be showcasing some of their cars at games in the new season, making it much easier for prospective customers to get a look at the many models that Volkswagen produce.”

Lookers will have perimeter advertising in place at Bloomfield Road for the whole season and will stage product placement events at the ground.

Lookers Volkswagen Blackpool, based at Ashworth Road, offers new and approved used car sales, and a comprehensive after-sales service using genuine Volkswagen parts. Call 0844 659 5509 or visit for more information.