You don’t need us to tell you that the growth of AI in marketing has been truly significant in the last few years.
This is due to a number of factors, including the increasing availability of data, the development of new AI technologies and the growing demand for personalisation.
As a result of these factors, AI is being used by marketers in a variety of ways, including ad targeting, personalisation, customer service and fraud detection.
To follow are a couple of AI tools for you to play with today. With the help of a teenager, you should have some fun.
Wondercraft
Wondercraft is a podcast builder that uses generative AI voices to let anyone go from idea to published podcast in minutes.
It is a great tool for businesses because it can:
- Create high-quality podcasts quickly and easily: Wondercraft’s AI voices are able to generate realistic and engaging audio content, even if you don’t have any experience with podcasting.
- Repurpose existing content: Wondercraft can also be used to repurpose existing content, such as blog posts, articles, and interviews, into podcasts. This is a great way to get more mileage out of your content and reach a wider audience.
- Track and measure results: Wondercraft provides businesses with analytics data on their podcasting campaigns, such as how many people listened to their podcasts, where they listened to them, and what actions they took after listening. This data can be used to improve future podcasting campaigns.
Grammarly
Grammarly is a grammar checker and writing assistant that helps people communicate more effectively. It can help you identify and correct errors in grammar, spelling, punctuation, style, and clarity.
Grammarly is available as a browser extension, a desktop app, and a mobile app. It can be used to check any type of text, including emails, documents, social media posts, and more.
Grammarly is powered by a large language model that has been trained on a massive dataset of text. This allows Grammarly to understand the context of your writing and provide accurate and relevant suggestions.
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8848 is an award-winning full-service agency. We’re based in the Midlands but our clients are based across the UK and further afield.
We work with clients of all sizes to help them achieve their sales goals through PR, social media, and marketing. We’re unique as one of our specialisms is an in-house business-to-business contact centre.
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